AI Image Policy

You upload one or more clear reference photos and choose the looks you'd like (for example a studio portrait or a neon stage). We send your reference photos and a written description of the look to Google's Nano Banana 2.1 image model, run for us by fal.ai or Runware. The results appear in the AI studio in the editor, and you decide which, if any, to put on your site.

How many you can make depends on your plan: a one-time taster of 6 images on Free, which unlocks once your site is live and your email address is confirmed, or 12 a month for each Pro site.

We may pause AI photos for everyone for a while, for example when a provider has problems. If AI generation isn't switched on yet, you'll see a clearly marked demo mode instead: stylised variations of your own photo, made on our servers without an AI model.

You must be 18 or older, and so must every person in your reference photos. Our image providers require this, and so do we. We may ask you to confirm your age, and we'll switch the feature off for any account we believe belongs to someone younger.

Before your first generation, you confirm that:

• you are 18 or older;
• the person in the reference photos is you, or every person shown is 18 or older and has given you permission to create AI images of them; and
• you have the right to use the photos (you took them, or the photographer has agreed).

We record the statement you agreed to, the date and time, and your IP address and browser details, so we can show that consent was given. If you generate images of bandmates, keep a record of their permission (a message is fine).

• Images of anyone who hasn't agreed, including partners, friends, fans or other artists.
• Images of public figures or celebrities, even if you believe they wouldn't mind.
• Images of anyone under 18.
• Nudity or sexual content of any kind.
• Violent, hateful or degrading imagery.
• Images that make it look like someone did or said something they didn't, fake endorsements, or fake “photos” with other artists.
• Removing, hiding or cropping out the AI label on your site.

Breaking these rules can lead to the images being removed, the feature being switched off for your account, your site being suspended, and, where the law requires it, a report to the authorities. Our image providers and Google apply their own safety filters too, so some requests will be refused automatically.

Every AI-generated image displayed on your Encore site carries a visible “AI-generated” label. Fans, bookers and press deserve to know, and in some places (such as the EU) it's also a legal requirement.

Images made with Google's models also contain SynthID, an invisible watermark that identifies them as AI-generated. If you download an AI image and use it elsewhere, such as on social media or in a press kit, please say that it's AI-generated there too.

• Reference photos are stored privately with our storage provider, not at a public web address, and they're never shown on your public site.
• They're sent to the image provider only when you generate images, and only to create those images. We don't create or store face templates, face prints or other biometric identifiers, and we don't use your photos to identify you or to train AI models.
• Our providers process your photos under their own terms. With fal.ai, reference photos are uploaded with a one-hour expiry and we ask fal not to store request data. Runware keeps data on EU-based servers and holds generated images for a limited time (7 days by default). Neither claims ownership of your photos or of the images generated.
• We delete reference photos automatically 30 days after you upload them.
• Removing a photo in the editor, or taking an AI image off your site, doesn't delete the stored file. During the beta, to delete reference photos or generated images without closing your account, use the Feedback button in your dashboard or, if you don't have an account, the form on our Report content page (choose “Something else”) and we'll delete them within 30 days. Self-serve deletion is on its way.
• Deleting your account (Dashboard → Account) deletes all of them straight away, with backup copies overwritten within 30 days.
• We keep your consent record for as long as your account exists, so we can show consent was given if a question is ever raised. It's deleted along with your account.

• fal.ai (USA): runs the Nano Banana 2.1 model for us.
• Runware (UK, with EU-based storage): runs the Nano Banana 2.1 model for us.
• Google: develops the Nano Banana 2.1 model and processes requests made through these providers.

AI images may not look exactly like you, may contain mistakes (hands, text, instruments), and may not be unique. You decide whether to publish them. We don't claim ownership of images generated for you, and you may use them for your music career, as long as you follow this policy and label them as AI-generated.

When you start a site from a link, the Write my first bio switch is on by default (unless your site already has a bio; while AI writing is off it reads Start my bio from this), and you can switch it off. You can also ask for your first bio later, in the bio step. It starts your bio and tagline ideas from what you've written about yourself on your own pages and the public facts you leave ticked (our Privacy Policy lists what we read). While AI writing is switched on in the beta, our AI writer, Claude by Anthropic, writes it; otherwise you get a simple starter built from your own words and facts, without AI. Later you can polish your bio, ask for a draft or get tagline ideas in the editor.

Your first draft and two rewrites with AI are free, once per account (a new account with the same email address doesn't get them again). After that, each new version uses one of your monthly AI writing helps (20 on Free, 100 on Pro). An attempt the AI provider charged us for counts, even if its answer wasn't usable and you got the starter instead. To stop abuse, only 10 free attempts a day are possible from one IP address; after that, each one uses one of your monthly AI writing helps. Starters made without AI don't use any of these.

How we keep your first bio yours:

• Before anything goes to the AI writer, we try to remove contact details, ages, birth dates and text on your pages that addresses an AI, and we tell the AI to treat your material as material, not instructions.
• Claims that aren't backed by what you gave us (your own words, the facts you ticked and your answers), such as awards, festivals, tours, radio play or a label deal, are taken out, and we tell you what we left out. Numbers, quotes and names we can't find there are flagged for you to check.
• Nothing is published until you publish your site. A bio you wrote yourself stays until you choose the new one, and you can edit or remove the draft at any time.

No check is perfect and AI can get things wrong, so read your bio before you publish it. We don't use your words to train AI models, and Anthropic's terms don't let it train on what we send. What we send and how long Anthropic keeps it are set out in our Privacy Policy.

If you find an AI image of yourself, or of someone you represent, that was made without consent, please report it and choose “AI image of me made without my consent”. These reports are treated as urgent and handled first, alongside intimate-image and child-safety reports.